I wish I could say my parents came from (insert country name here) & brought with them old secret recipes you can't find in cookbooks, and that's how PRiMO got started. But I can't!
It's more like this, by the age of 4, my Greek mother, who could only be considered a Saint, figured out the best way to harness my evil powers and keep me out of trouble, was to put me to work in the kitchen. Things were different then. Ingredients were hand-picked and fresh. Everything was made by hand. Flavors were rich and authentic. And daily gatherings around the kitchen table were a mandatory joyous affair. But this is how I grew up and it was what inspired my passion for delicious food and my love to cook for others. In time, the evil turned good, along with a little skill finally, and presto... PRiMO!
PRiMO of course, came about much later, after traveling to several fascinating parts of the world, where I learned about local ingredients and spices and collected those special touches only the locals know. Back in my own kitchen this time, I began playing around with flavor combinations that for many seemed just plain 'wrong', until that is, they tried them. Today, we boast ten (12) righteously delicious flavors spanning Fruit Preserves, Infused Honey and Italian Mostarde and made with mad skills to deliver fresh intensity to eager taste buds everywhere.
So, if you're looking for delicious food that delivers on the promise of good juju and chipper gatherings, you found it. You simply must try it to understand!
Here's to you Mom.
Why We're PRiMO
We're a small independent producer. We LOVE what we do and how we do it. We will not be mass-produced.
We create our own unique flavors and recipes and lovingly hand-craft them in small batches - No co-packers. No punch clocks, No assembly lines.
We love to obsess over every detail- from the ingredients we source, to how we might pair with cheese, salumi and wine, and everything in between.
Like a winemaker, the refractometer is our best friend. It tells us how naturally sweet the fruit is before we use it and how much cane sugar to add to make it even more perfect. On average, we cook our preserves for 1 minute or less, so the fruit's natural flavor shines in every bite.
We love to tinker with what's possible and what might be possible. That's why we create classics nobody else makes.
And finally, don't just take our word for it. This is what Chef Rick Bayless has to say about our fruit spreads, "You can't go wrong with these preserves." We happen to agree.
What Inspires Us
Our CUSTOMERS, who appreciate our craftsmanship enough to think of us every time they host, entertain and gift.
Our PREMIUM BRAND which drives our distinctive identity and our compulsion to be the very best.
Our RETAILERS, who care for us enough to expect the very best.
Our COMMUNITY at large who drive us to learn, grow and flourish.